5 Evaluation: Attracting and Addressing the Audience.

Films are enjoyed for a variety of different reasons but it's mainly due to how it makes the audience feel, be it scared, intrigued or happy, there are different audiences for each type of reaction a film might try  and create and work to create for audience pleasures in correspondence with these different audiences.

The audience pleasures films can try to appeal to include: Emotional pleasures: creating emotional responses the audiences enjoy. E.g. Romantic films to feel "in love" or "sad" or "uplifted: Visceral pleasures: physical effects like that of horror films which are made to make the audience "jump" or "scream" due to feeling "fear. Intellectual Puzzles: "working out" the mystery of the narrative. Thrillers/Horrors/Action narratives often have elements to "work out". Counter Culture Attraction: Being immersed in environments or scenarios  that break society's morals and legal restriction. For example, crime drama or murder in horror films.

For my own media product the completed opening two-minutes were shown to samples of the target audience and they recorded the aspect of the opening they enjoyed most to be the high-pace action routine as well as other areas of special effects. Therefore this film would be enjoyed in the area of Visceral pleasure. however, taking into account the rest of the films narrative, that further supports a variety of thriller and to some extent horror conventions, Intellectual pleasures will also be part of how the audience would enjoy the film as well as, although not as prominently as other horror films for instance, a degree of Counter Culture Attraction.